From Lyrics to Legacy: Building Social Capital Through Art & Creativity
Facilitator/s:
Matthew De Cae, ProActif
Workshop Description:
This workshop is a hands-on journey through the same 4-step process—Imagination, Experimentation, Resilience, Strategy—that led to the creation of “Whatever It Takes”, a song I wrote and perform in 110 global languages. Alongside ALDIC (Luxembourgish Association for Intercultural Dialogue), the song was rewarded a 12.000 Euro grant for the production of a video that is being entirely led by marginalised youth aged 12-26. The video is set to be released in December 2025 and is a testament to the power of creativity, collaboration and, fittingly, social capital. It’s about unlocking the creative potential of individuals and teams to build social capital, and drive meaningful change.
The 4-step process includes:
1) Imagination: How to generate bold, inclusive ideas that resonate across boundaries
2) Experimentation: Techniques for rapid prototyping, appliance of efficient feedback, and creative risk-taking
3) Resilience: Building emotional and collaborative stamina to navigate complexity and overcome creative barriers
4) Strategy: Turning creative outputs into sustainable, scalable value, and impact
The workshop blends education and entertainment (i.e. edutainment) to create a dynamic, immersive, and interactive learning experience.
Objectives or Learning Outcomes:
1) Demystify the creative process by breaking it into four actionable stages: Imagination, Experimentation, Resilience, and Strategy.
2) Foster cross-cultural and cross-generational empathy through the lens of multilingual expression
3) Build social capital by encouraging participants to co-create, share, and reflect on ideas that transcend individual perspectives.
4) Translate artistic insight into practical frameworks applicable in education, business, and social innovation.
Intended Audience:
– Social innovators looking to mobilize communities
– Educators seeking new tools for engagement and inclusion
– Business leaders aiming to spark creativity, collaboraiton, and resilience in their teams
– Artists and creators wanting to scale their vision across cultures
About the Facilitator/s:
I hold a Master Degree in Arts & Social Sciences, having studied in 5 separate countries and lived in 8 more since then in the context of work. I’m also a certified NLP coach (neuro-linguistic programming).
Having spent 10 years in the hospitality industry, I currently hold a position as Head of Professional Re-integration at ProActif, an employment activation scheme for long-term job seekers.
I can converse in 15 languages and consider language learning to be the most viable portal for connection and mutual understanding.
I am 36 years of age and am also heavily involved in social initiatives, such as supporting Luxembourg’s Special Olympics soccer team as a trainer or holding regular workshops for refugees and young people trying to design a life in Luxembourg. Finally, I regularly host evening events and was most recently called up as master of ceremony for the official inauguration of the Hotel Alfa Marriott Luxembourg.